Ewaa Hotels
Empowering a New Era of Digital Innovation for Multi-Brand Hospitality.
From First Steps to Lasting Success - The Profitroom Partnership
Tailored Booking Journeys Across Diverse Brands
Stronger Alignment and Growth in Direct Performance
Dedicated Partnership with Long-Term Scalability

How have we helped Ewaa Hotels to Onboard
Introduction
Ewaa Hotels, a leading multi-brand hospitality operator in the Kingdom of Saudi Arabia, set out on a mission to modernize its booking strategy while elevating the guest journey across its diverse portfolio. With three distinct brands and a total of 59 hotels across the Kingdom, Ewaa Hotels continues to expand its presence and enhace its offerings. With complex operations and ambitious growth plans, the brand needed more than just a booking tool - it needed a partner that could scale, adapt, and support its evolving needs.
That’s where Profitroom came in.
Why Profitroom?
At the heart of Ewaa Hotels decision was the need for a booking engine solution capable of matching the pace and precision of its multi-branded operations. Profitroom stood out not only for its intuitive interface but olso for its deep understanding of the hospitality sector's unique challenges.
“What truly sets Profitroom apart in their commitment to service. Their support team is responsive, knowledgeable, and genuinely invested in our success. We need more than just a tool - we needed a solution that could scale with us, adapt to our operational complexity, and elevate our guest experience. And that's exactly what we found. ”
Dory Mouawad, Director of Operations
With a feature-rich platform and dedicated support, Profitroom offered the flexibility and expertise required to unify and optimize Ewaa Hotels direct booking strategy across multiple properties. .
Onboarding Experience
The onboarding journey with Profitroom was defined by structure, strategy, and support. Recognizing the operational complexity of managing a multi-brand portfolio, the Profitroom team provided a clearly defined roadmap, ensuring each step of the rollou was smooth and effective.
“From the outset, Profitroom demonstrated a deep understanding of the hospitality sector and of multi-brand environments. Their team guided us through onboarding with training, communication and support that ensured our staff were confident and ready to use the system effectively.”
Dory Mouawad, Director of Operations
This collaborative approach set a strong foundation for adoption, instilling confidence across Ewaa Hotels teams while laying the groundwork for long-term success.
Be like Ewaa Hotels - Let's chat
Customer Success Experience
While the rollout has been gradual, the partnership continues to grow in strenght and impact.
⬢ Gradual Activation: Adoption is being phased across properties to ensure readiness, alignment and effective training.
⬢ Integration in Progress: Connectivity with Opera Cloud in underway, with refinements ensuring accuracy and operational synergy.
⬢ Strategic Momentum: The approach prioritizes long-term scalability, with a clear roadmap to full optimization.
Ewaa Hotels views this as more than an implementation - it's a long-term transformation. Profitroom has shown the commitment, expertise and adaptability needed to grow alonside them.


Key Outcomes
-
Strategic Foundation for Growth
A scalable platform that adapts to the complexity of a multi- brand portfolio. -
Strong Operational Alignment
Structured onboarding and phased activation supporting staff confidence and system readiness. -
Enhanced Guest Journey
Intuitive, user-friendly booking engine designed to elevate direct booking experience. -
Future-Ready Integration
Ongoing Opera Cloud connectivity ensuring seamless operations and accurate data flows. -
Trusted Partnership
Dedicated support and service reinforcing confidence in long-term success.
Profitroom Solutions Implemented
⬢ Loyalty
Results & Impressions
The partnership between Ewaa Hotels and Profitroom continues to build momentum, with a clear focus on sustainable, long-term growth.
“We view this as a long-term partnership, and Profitroom has shown the commitment and capability to grow with us. The foundation is in place, and momentum is building.”
Dory Mouawad, Director of Operations
With structured onboarding, dedicated support, and scalable solutions, Ewaa Hotels is poised to redefine its digital strategy and strenghten guest relationships across its entire portfolio.



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