Watch: The Keepers of a Thousand Stories

Are you heading to We Are Africa 2025?
Let’s connect!


Discover how Profitroom can elevate your guest experience, streamline operations, and drive brand loyalty - all while increasing revenue and reducing costs.


With our award-winning hospitality solutions, you’ll benefit from:
→ Higher direct bookings
→ Lower operational costs
→ Seamless automation
→ Enhanced online visibility
→ Unforgettable guest experiences


Visit us at Stand L05 or schedule a one-on-one meeting - we’d love to show you how we can help your property thrive.

Meet Our Team

 

Leigh Myles_LP

Calendar Icon Leigh Myles

Regional Director, Africa

Leigh, a seasoned hospitality leader with 25+ years of experience, drives Profitroom’s expansion in Africa. Her storytelling, industry expertise, and strong connections fuel success. Based between Port Elizabeth & Cape Town, she's also a proud mum to a Stellenbosch student.

Tobi landing page picture-1

Calendar Icon Tobi Preston

Senior Business Development Manager, Enterprise

Helps hotel groups across Africa improve direct revenue, enhance operational efficiency, and deliver better guest experiences through Profitroom’s enterprise solutions.

Tricia Wood_LP

Calendar Icon Tricia Wood

Senior Business Development Manager, Africa

Tricia helps boutique hotels & safari lodges boost revenue with direct booking tools at Profitroom. Her passion & expertise guide tech-shy properties to success. A nature lover, she explores the wild with her Scout husband, having camped across Namibia & Botswana.

Shane van Moerkerken_LP

Calendar Icon Shane van Moerkerken

Business Development Manager, Africa

Shane empowers hotels at Profitroom with direct booking tech, reducing reliance on high-commission OTAs. With a strong background in digital marketing & distribution, he helps clients craft strategies to boost revenue, enhance guest experiences & stand out.

About the Event

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We Are Africa 2025

The world’s most vibrant gathering of high-end African travel brands, the finest buyers and top international press.

With a shared mission to transform and rebrand African travel for the global luxury market, the We Are Africa tribe celebrates the continent’s diversity, unsurpassed beauty and incredible opportunity.

ENCOUNTER THE EXTRAORDINARY AT WE ARE AFRICA.

 

Event details

Venue: DHL Stadium,CapeTown
Address: Fritz Sonnenberg Rd, Green Point, Cape Town, 8051
Date: 6-9 May 2025
Stand: L05

 

Win a Free Template Website!

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WE ARE AFRICA 2025 just got even more rewarding!

Sign up for our booking engine within 6 months of the event, and you could win a FREE template website!

How to Enter:

⬢  Visit our stand at We Are Africa 2025

⬢  Explore the journey – experience our booking engine just like your guests would

⬢  Checkout your entry on our booking engine!

⬢  Sign up for the booking engine within 6 months of We Are Africa

⬢  You’re in the draw! One lucky winner will get a professionally designed, high-converting template website—absolutely free!

Bonus: Even if you don’t win, you’ll walk away with the tools to boost your direct bookings and increase revenue!

Don’t miss this chance - your hotel’s next-level online presence starts here!

** Competition Terms & Conditions

Coming Soon

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