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Positioning High position in Google organic search results.

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What is positioning?

The aim of positioning is to ensure domain visibility on the first page of Google search results. The domain can appear not only in the top 10 results but also in maps, which effectively enhance the hotel’s exposure. 

We have a common goal

The goal of marketing activities carried out by Profitroom is profit growth of the hoteliers. Positioning assumes increasing the website value in Google search, ensuring domain visibility for the key queries, and simultaneously boosting the number of bookings made on the website.

Find new guests with Google search engine

Guests, looking for a hotel in a given area, use Google search engine to find an attractive place to stay. Hotels holding the top positions in the Google rank have higher chances to reach those individuals.

Investment based on detailed analysis

When preparing a quote, we consider the following factors:

  • Current searchability of the selected keywords
  • Number of people interested in the offer
  • Page content
  • Top  10 competitors

Dolina Charlotty

Dolina Charlotty Resort & Spa recommends both Profitroom booking solutions and the marketing-promotional consulting services. The innovative and unconventional solutions offered by Profitroom help us communicate effectively and improve the position the brand on the market. Profitroom is a solid and reliable partner which guarantees the highest standards of services.

Mirosław Wawrowski, CEO at Dolina Charlotty


Profitroom employees perform all tasks effectively. It is important to highlight the staff stability, we have been working with the same team since the beginning. The same individuals deal with the consulting on advertising campaigns and website maintenance which stimulates the growth of sales in the hotel (4-times increase in 2 years). Profitroom has been growing constantly with the aim to improve their services. I am truly convinced that we can recommend their service to other clients. 

Marzena Oleś, Manager at Piwniczna Hotel


I recommend Profitroom as a very competent and solid partner in leading Google Ads campaigns. Since the start of our cooperation, the interest in our website has increased remarkably, which in consequence translated into the number of bookings. The preparations of the campaign involved an insightful analysis of our offer, ads were directed to the appropriate target audience. Highly recommended!

Director at Redyk Ski & SPA Resort

Golden Tulip

Cooperation with Profitroom involves work with professionals who skillfully manage our Google search campaigns. Responsiveness, flexibility and a dedicated specialist care are the main three features of our cooperation. Working with Profitroom directly translates into the success in sales and the increasing recognition of the Golden Tulip Gdańsk Residence brand.

Sales & Marketing Manager at Golden Tulip Gdańsk Residence

IBB Andersia

Profitroom has run our campaigns for several years. We have observed an effective acquisition of valuable traffic among the Polish and international users on our website. 
The effectiveness of campaigns is regularly measured and reported. I recommend Profitroom as a partner in marketing activities!

Marcin Woźniak, Dyrektor at IBB Andersia Hotel in Poznań

Elite Apartments

We are very satisfied with the cooperation with Profitroom in terms of the design and branding of Elite Apartments. The unusual attention to detail allowed us to give our logo a new, elegant image which perfectly corresponds with the luxury design of our apartments.


Mateusz Osiecki, Elite Apartments

Artis Loft Hotel

There are many very good graphic designers on the market, but their main problem is punctuality. Graphic service prepared by Profitroom is a remedy for all evil here. Within 3 months, we created from scratch over 10 projects, and we made corrections to the next few. The visual message of our marketing has changed beyond recognition and it finally meets our expectations. The guests are very enthusiastic about our marketing message, which is undoubtedly influenced by the aesthetics of the projects prepared by the Profitroom team.

Luxury Lodge

Profitroom's booking engine is easy to use, looks great on my website, and I particularly like the live dashboard reporting. The onboarding team looked after everything for us and the continued service and support is excellent.

Sharon Kinsella, Group Owner at Luxury Lodge

Signature Collection, St Ives

We can’t recommend Profitroom highly enough. Easy to implement and easy to manage, they have taken the complexity out of managing our online bookings. Profitroom are more than willing to help and assist in all situations. A great team to have working for you!

James Parker, Group Operations Director at Signature Collection, St Ives

Benefits of positioning

Apart from the high position in Google search engine, positioning involves multiple tasks which increase the number of bookings!

Valuable website traffic

Valuable website traffic

Positioning specific amount of keywords contributes to the growth of domain visibility in comparison to other phrases. High position is a guarantee of valuable website traffic. 

Measurable results

Measurable results

Regular reports translate into a regular verification of positioning results. The SEO package also includes the advanced configuration of Google Analytics which guarantees measurement of traffic and conversion.

Promotion of additional services

Promotion of additional services

Every hotel offers their guests available forms of vacations. Positioning allows hoteliers to increase the number of booking by promoting additional attractions such as swimming pool, spa, or holiday packages. 

Specialist advice

Specialist advice

Hoteliers who use positioning have the confidence, that they can consult all the changes to the website with specialists, who recommend the best solution. What is more, the content of the domain is constantly adapted to the needs of search engines. 

Let's talk about the positioning of your hotel's website

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