Your Hotel as Seen by Your Guest. Are You Guest-Centric?
Your Hotel as Seen by Your Guest. Are You Guest-Centric?

Good location and designer interiors of a hotel are very important, but today it can be too little to successfully differentiate a hotel. Gaining competitive advantage is a continuous process and a strategy of actions which enables the hotels which apply it to exceed the average. What is that strategy? It is being guest-centric, getting to know your guests and viewing the environment from their perspective: from the preliminary concept of a trip until their check out. What do they expect, what frustrates them, what doubts do they have? It is the focus on guests needs which should form the base for marketing strategies of modern hotel businesses.

Schloss Hotel - historic hotel with unique atmosphere
Schloss Hotel - historic hotel with unique atmosphere
The Hotel Marketing & Technology Trends 2017 in January!
The Hotel Marketing & Technology Trends 2017 in January!
Copernicus Toruń Hotel**** - a cosmic hotel on Earth
Copernicus Toruń Hotel**** - a cosmic hotel on Earth
A brand new face of the Center platform
A brand new face of the Center platform
Seaside hotel Mera SPA Sopot
Seaside hotel Mera SPA Sopot
Update of the booking interface to Upper 6.0
Update of the booking interface to Upper 6.0
8 key changes in the Channel Manager 2.0
8 key changes in the Channel Manager 2.0
Thermal Energy of the Mountains – how a website can take you space - travelling
Thermal Energy of the Mountains – how a website can take you space - travelling
Google Analytics – 2 brand new facilities for those interested in analytics
Google Analytics – 2 brand new facilities for those interested in analytics
Hotline – a new integration with a PMS system
Hotline – a new integration with a PMS system
WINNING THE TOP PRIZES IN THE IMA AWARDS 2016!
WINNING THE TOP PRIZES IN THE IMA AWARDS 2016!
Simply more bookings. What’s new in the Upper 6?
Simply more bookings. What’s new in the Upper 6?
SEO changes for mobile websites coming soon
SEO changes for mobile websites coming soon
Profitroom as the Premier Google Partner
Profitroom as the Premier Google Partner
New integrations of the Upper Channel Manager
New integrations of the Upper Channel Manager
Premiere of Upper 6.0 – new generation of the booking system for hotels
Premiere of Upper 6.0 – new generation of the booking system for hotels
Content marketing and SEO? How does it work?
Content marketing and SEO? How does it work?
Best Travel Website Has Been Chosen!
Best Travel Website Has Been Chosen!