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    Marketing
    Marketing
    Does your hotel need Customer Relationship Management (CRM)?
    Marketing
    CRM

    Does your hotel need Customer Relationship Management (CRM)?

    It's worth acquiring good practices from other industries. Of course, not everything can be adapted to the specifics of the …
    Olga Gajewska
    Channel Manager without secrets
    Marketing

    Channel Manager without secrets

    Are you still new to the hospitality business and still not sure what is wat when it comes to technology? You don’t know …
    Olga Gajewska
    Direct boo(KING)
    Marketing
    Management
    Success stories

    Direct boo(KING)

    The current situation of the industry and prospects for the coming years force us to look for solutions that will allow …
    Agata Blachowska
    8 things you should remember about when ordering a new website
    Marketing

    8 things you should remember about when ordering a new website

    An important decision has been made - you want your hotel to have a (new) website. How should you process with the execution? …
    Mikolaj Cwojdzinski
    Top 5 aspects to consider when building a hotel brand
    Marketing

    Top 5 aspects to consider when building a hotel brand

    A brand is generally associated with elements which help us identify it such as logo, symbol, and a slogan. However, in reality, …
    Milena Breczewska
    Black Friday and Cyber Monday at your hotel (23-26 November) – seize this unique opportunity for boosting sales!
    Marketing

    Black Friday and Cyber Monday at your hotel (23-26 November) – seize this unique opportunity for boosting sales!

    Black Friday and Cyber Monday are becoming more popular each year. So why not take advantage of similar opportunities in …
    Sara Antoszewicz
    Google’s new feature: local search filters
    Marketing

    Google’s new feature: local search filters

    Google introduced a new feature in the local search results for hotels. Previously, special icons helped to inform potential …
    Agata Blachowska
    3 generations of guests – successful online communication
    Marketing

    3 generations of guests – successful online communication

    Matching your vocabulary to your interlocutor is one of the elementary techniques in the art of persuasion. Online marketing …
    Izabela Jaśkowiak
    How to attract guests using Google maps?
    Marketing

    How to attract guests using Google maps?

    Hotel business listing is one of the most significant elements of the local positioning. Creating a business listing and …
    Jakub Zimny
    5 ways for cheaper facebook advertising
    Marketing

    5 ways for cheaper facebook advertising

    According to Statista Facebook has over 2.2 billion monthly active users around the world. It means that the platform is …
    Katarzyna Parzonka
    How to describe rooms to help the guest decide?
    Marketing
    Revenue

    How to describe rooms to help the guest decide?

    Our research into hotel guests’ online behaviour shows that alarmingly often they have problems deciding which room to …
    Sara Antoszewicz
    PPC + SEO = Simply more bookings
    Marketing

    PPC + SEO = Simply more bookings

    Are you running a hotel and wonder how to reach your potential guest? You’ve certainly heard of the SEO and PPC. Which …
    Justyna Zakrzewska
    Changes in Google Hotel Ads
    Marketing

    Changes in Google Hotel Ads

    Soon, the use of Google Hotel Ads will be even easier and more transparent Here are the most important changes that will …
    Justyna Zakrzewska
    Use of promo-code offers for event sales
    Marketing

    Use of promo-code offers for event sales

    Organization of a conference is a real challenge for hoteliers, especially when the offered conference packages include accommodation. …
    Izabela Jaśkowiak
    Report from 2017 ITB Berlin
    Marketing

    Report from 2017 ITB Berlin

    Hundreds of thousands of visitors, twenty exhibition halls, thousands of exhibitors from all around the world. Among them …
    Katrzyna Lyjak
    Your Hotel as Seen by Your Guest. Are You Guest-Centric?
    Marketing

    Your Hotel as Seen by Your Guest. Are You Guest-Centric?

    Good location and designer interiors of a hotel are very important, but today it can be too little to successfully differentiate …
    Maciej Janas
    Google Analytics – 2 brand new facilities for those interested in analytics
    Marketing

    Google Analytics – 2 brand new facilities for those interested in analytics

    Google has just launched two brand new facilities which are beyond all doubt a must-have for all of the Internet analysts. Let’s …
    Anna Kril
    SEO changes for mobile websites coming soon
    Marketing

    SEO changes for mobile websites coming soon

    Google is said to impose penalties on those mobile website which have hardly rejectable pop-ups, making it difficult for …
    Katrzyna Lyjak
    Content marketing and SEO? How does it work?
    Marketing

    Content marketing and SEO? How does it work?

    The organic results from the Google searching engine are a source of a potential movement, which may not be forgotten when …
    Jakub Zimny
    Be visible on Google Maps – let your Customers find you!
    Marketing

    Be visible on Google Maps – let your Customers find you!

    Get more from the latest articles: Content optimization on the hotel website (SEO) Yandex. Maps and Yandex business …
    Milena Kurek
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    Help Center
    Something tells us you will find this interesting:

    7 Google My Business Tips for Hotels to Increase Bookings

    Jakub Zimny

    Trends 2016 by Profitroom

    PROFITROOM SA

    Vouchers as a valuable source of income: 7 tips on how to increase your cash flow

    Kirsty Beasley

    Use of promo-code offers for event sales

    Izabela Jaśkowiak
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