Vouchers as a valuable source of income: 7 tips on how to increase your cash flow
Coronavirus
Marketing
Revenue

Vouchers as a valuable source of income: 7 tips on how to increase your cash flow

Especially in times of yet another lockdown shortly before Christmas, increasing wanderlust and hope for a prompt initiation …
Kirsty Beasley
7 Google My Business Tips for Hotels to Increase Bookings
Marketing

7 Google My Business Tips for Hotels to Increase Bookings

Google My Business (GMB) has to be the best free marketing tool available for leisure hotels and resorts. It integrates …
Jakub Zimny
How can hotels improve revenue during the autumn and winter months?
Coronavirus
Marketing
Revenue

How can hotels improve revenue during the autumn and winter months?

With autumn and winter traditionally seen as the low season, hospitality businesses need to do what they can to maximise …
Samantha Williams
Metasearch – Is your hotel losing out on direct bookings from metasearch?
Marketing

Metasearch – Is your hotel losing out on direct bookings from metasearch?

Here’s what hoteliers need to know about one of the fastest growing online sales channels for hotels. What is Metasearch? A …
Kirsty Beasley
20 new direct booking benefits for the age of social distancing
Coronavirus
Marketing
Updates

20 new direct booking benefits for the age of social distancing

In the era of social distancing, travel will look very different. Even the direct booking benefits that hotels can offer …
Hotelchamp
How to increase your direct bookings during COVID-19 and invest in a sustainable future
Booking Engine
Coronavirus
Marketing

How to increase your direct bookings during COVID-19 and invest in a sustainable future

The unexpected outbreak of the coronavirus pandemic has left hospitality businesses around the world struggling to generate …
Waldemar Antonowicz
Coronavirus: 5 essential low budget marketing campaigns
Marketing

Coronavirus: 5 essential low budget marketing campaigns

Despite the Coronavirus and national quarantine, it is now time to act in terms of online marketing. Online visibility is …
Marika Kachelska
Website positioning in times of the Coronavirus pandemic
Marketing

Website positioning in times of the Coronavirus pandemic

Due to the current crisis in the tourism industry, many hotels are looking for savings. Often this also applies to their …
Jakub Zimny
Hoteliers – it’s time to act! Base strategy and recommendations following the coronavirus crisis
Marketing
Revenue

Hoteliers – it’s time to act! Base strategy and recommendations following the coronavirus crisis

We intensively analyze the situation which the hotel industry currently is facing and outline various scenarios. Get some …
Marcin Dragan
The acquisition of hotel bookings in times of COVID-19
Marketing
Revenue

The acquisition of hotel bookings in times of COVID-19

In recent days, we are all facing the implications of the Coronavirus in one way or another. As your technology partner, …
PROFITROOM SA
10 marketing and sales tips in the time of Coronavirus
Marketing
Revenue
Updates

10 marketing and sales tips in the time of Coronavirus

The hospitality industry is one of the industries which, for obvious reasons, may be most affected by the effects of the …
Agata Blachowska
Hotel website is like an apartment – turnkey and much more
Marketing
WebAssistant
WebAssistant

Hotel website is like an apartment – turnkey and much more

For various reasons you may not be able to invest in a new (and good) website. But that doesn't mean you have to leave it …
Agata Blachowska
Yandex. Maps and Yandex business card – the most important information
Marketing

Yandex. Maps and Yandex business card – the most important information

Yandex is not only a search engine, its capabilities are much greater. It is called the "Russian Google" for a good reason. …
Daria Mutina
Marburger Hof Hotel and its patent for success
Success stories
Marketing

Marburger Hof Hotel and its patent for success

Modern tools, experts, great cooperation and, above all, the decision to use the opportunities offered by automation led …
Agata Blachowska
Content optimization on the hotel website (SEO)
Marketing

Content optimization on the hotel website (SEO)

One of the key factors influencing the website's visibility in search engines is the texts placed on such website. So if …
Jakub Zimny
GDS or wholesalers? Find your way to the guest
Tools
Marketing

GDS or wholesalers? Find your way to the guest

Wondering how to reach more guests but the available distribution options overwhelm you? Or maybe you are just looking for …
Olga Gajewska
Yandex – Russian Google, which will help you attract foreign guests
Marketing

Yandex – Russian Google, which will help you attract foreign guests

According to statistics from 2018, more than 23 million people annually travel from Russia abroad. Half of them use the …
Daria Mutina
Hotel social media – how to run it?
Marketing

Hotel social media – how to run it?

44% of consumers declare that their purchasing decisions were influenced by social media. What makes social media so important …
Aleksandra Kurzawa
Micro conversions in the hotel industry – from configuration to data interpretation
Marketing

Micro conversions in the hotel industry – from configuration to data interpretation

Conducting e-marketing campaigns, in addition to appropriate knowledge about reaching a potential guest, requires proper …
Piotr Bajerlein
Does your hotel need Customer Relationship Management (CRM)?
Marketing
CRM
CRM

Does your hotel need Customer Relationship Management (CRM)?

It's worth acquiring good practices from other industries. Of course, not everything can be adapted to the specifics of the …
Olga Gajewska