Profitroom and RateGain Announce Strategic Partnership to Strengthen MEA Hotels' Distribution Capabilities
RateGain Travel Technologies Limited (RateGain), a global provider of AI-powered SaaS solutions for the travel and hospitality industry, today announced a strategic partnership with Profitroom, an award-winning hospitality technology provider, to help hotels in the Middle East and Africa expand their reach and optimize distribution through seamless channel connectivity.
With APMEA being a key growth market for RateGain, driven by rapid digital adoption and evolving travel trends, this collaboration reinforces the company’s focus on expanding its footprint, strengthening partnerships, and delivering AI-powered solutions that enable customers to maximize revenue and enhance distribution.
Profitroom’s hotel technology will integrate with RateGain’s industry-leading channel manager, giving hoteliers real-time connectivity to 400+ demand partners worldwide and the ability to maintain accurate rates and availability across all platforms. This unified setup not only reduces the risk of overbookings but also connects booking, distribution, pricing, marketing, and guest engagement into a single commercial ecosystem. Hoteliers will be able to capture demand across the full booking journey from discovery to conversion to loyalty while leveraging automation to minimize manual work, respond faster to market changes, and ultimately increase profitability.
“We’re confident that our partnership with RateGain is a perfect fit for hoteliers in the Middle East and Africa.” said Zineb Belyasmine, Regional Director, Profitroom. Together, we’re not just addressing distribution challenges but empowering hotels with smarter technology, deeper insights, and more connected solutions to drive direct bookings, boost profitability, and streamline operations. This collaboration gives hoteliers exactly what they need: greater reach, stronger control, and more time to focus on delivering standout guest experiences."
"At a time when hotels are navigating intense competition for travelers, the ability to connect seamlessly to a wider network while managing operations in one place is a game changer," said Anurag Jain, Executive Vice President - Revenue (APMEA), RateGain. "Our partnership with Profitroom gives hoteliers in the Middle East and Africa the tools to not only reach more guests, but also to optimize every step of the booking journey, driving revenue, improving efficiency, and building stronger guest relationships."