Google Hotel Ads is an official name of a product defined as an advertising solution for hotel facilities, thanks to which they may promote themselves directly via Google services. This solution allows to promote in them.
Hotel Ads brings website traffic and increases the number of reservations thanks to a reservation system. An advertisement can be addressed to receivers who are about to make a purchase. It appears only if a given room is available for selected dates of arrival and departure so that the receivers will not use the budget for a campaign when room reservation is impossible.